EU Business Hub @ KIMES 2027 business mission to Seoul
The EU Business Hub @ KIMES 2027 business mission provides participants with the opportunity to explore advancements in medical technology, including areas like telemedicine, AI in healthcare, and regenerative medicine, while staying informed on the latest industry trends.
It is arranged as part of the EU Business Hub – Japan and the Republic of Korea, a EU — funded programme that helps EU companies active in the green and low-carbon technologies, digital solutions, and healthcare and medical equipment sectors to enter the two Asian markets by organising business missions to Japan and to the Republic of Korea between 2024 and 2027.
EU Business Hub @ KIMES 2027 will select up to 50 European SMEs to visit the Republic of Korea to kick-start their internationalisation path in the Healthcare and Medical Equipment sector. The EU Business Hub will provide an EU Pavilion – with a booth for each participating company – at the KIMES 2027 exhibition, a valuable platform for companies to showcase their products and services, demonstrations, networking and customer acquisition.
Time: 17 – 21 March 2027
Place: Seoul
Interested companies can apply by 15 November 2026: https://eubusinesshub.eu/en/missions-catalogue
The business mission offers an excellent opportunity for networking and connecting with potential Korean business partners and industry leaders. At the EU Pavilion, a dedicated team of business coaching staff and professional interpreters will be available to promote each European company’s products and technologies, assuring maximum exposure to exhibition visitors. A networking event during the business mission will also increase the opportunities to connect with potential business partners and clients.
Target audience
European SMEs, including start-ups and innovative enterprises, active in the healthcare and medical equipment industry or related sectors, across all parts of the value chain, such as:
- Assistive technologies, Medical equipment
- ICT for healthcare
- Telemedicine and remote health monitoring
- Nanotechnology in healthcare
- AI applications in healthcare
- Regenerative Medicine and Tissue Engineering
Services and benefits for EU participants
- Business matchmaking resulting in pre-arranged in-person meetings with carefully selected enterprises in the Republic of Korea.
- Market intelligence including sectoral briefings providing valuable insights on market structure and potential opportunities.
- Cultural and linguistic support such as briefings on doing business in RoK and support for interpretation and translation.
- Financial support for additional customised services co-funded by the project (e.g. translation, printing, legal advice, booth decoration covered for 80% and up to €1,000).
- Hotel accommodation for four nights – in total, up to €1,000 for accommodation is covered by the programme (1 room/company for 4 nights)
- Coverage of the exhibitor fee at KIMES 2027
Check more information, including the agenda, here.
Source: Eurochambres, the Association of European Chambers of Commerce and Industry


