Mar­ket expan­sion: BusinessOulu’s Health and Life Sci­ence del­e­ga­tion vis­it to Chi­na

Due to increas­ing invest­ment in the Chi­nese health­care indus­try, new pos­si­bil­i­ties for growth are avail­able to Finnish health com­pa­nies. After Pres­i­dent Stubb and the Finnish gov­ern­men­tal del­e­ga­tion vis­it­ed Chi­na, new col­lab­o­ra­tion oppor­tu­ni­ties and a strength­ened will­ing­ness to find Finnish part­ners emerged.

Busi­nes­sOulu, in col­lab­o­ra­tion with Min­gle Advi­sors, offers (free of charge) Oulu-based Health & Life Sci­ence com­pa­nies inter­est­ed in the Chi­nese mar­ket an oppor­tu­ni­ty to join a busi­ness del­e­ga­tion vis­it to Chi­na. The goal of this del­e­ga­tion vis­it is to sup­port mar­ket expan­sion, stim­u­late part­ner­ships, and estab­lish busi­ness leads.

WHO SHOULD ATTEND

Oulu-based Health and Life Sci­ence com­pa­nies inter­est­ed in con­nect­ing with health part­ners in Chi­na regard­ing direct busi­ness, research, invest­ment, and dis­tri­b­u­tion col­lab­o­ra­tion.

WHY JOIN

• gain a bet­ter under­stand­ing of the Chi­nese health mar­ket
• devel­op your mar­ket entry strat­e­gy
• con­nect with hos­pi­tals, health ecosys­tems, and com­pa­nies in Chi­na
• present your solu­tion to the rel­e­vant audi­ence and open the door to suc­cess­ful mar­ket expan­sion
• find suit­able pilot projects
• par­tic­i­pate in match­mak­ing meet­ings online and onsite
• find poten­tial col­lab­o­ra­tion part­ners and cus­tomers
• save your resources in mar­ket research
• receive sup­port with apply­ing for fundrais­ing from pri­vate and pub­lic part­ners 

BEFORE THE DEL­E­GA­TION VIS­IT

First, Min­gle Advi­sors will inter­view you to under­stand your mar­ket needs bet­ter and tai­lor the del­e­ga­tion vis­it pro­gram to your expec­ta­tions.

Min­gle Advi­sors will then pre-screen and select the most rel­e­vant con­tacts for you. First intro­duc­tions and match­mak­ing meet­ings will be held online to estab­lish direct busi­ness con­tacts with local part­ners. Meet­ings on site will be arranged after a pre­cise mar­ket fit, and col­lab­o­ra­tion lead are found to secure promis­ing busi­ness projects.

Time: 24.3 – 29.3.2025

Place: Hangzhou and greater Shang­hai area. Oth­er areas like Hong Kong can be includ­ed based on com­pa­nies’ needs.

Reg­is­tra­tion: https://www.lyyti.fi/reg/Market_expansion_BusinessOulus_Health_and_Life_Science_delegation_visit_to_China_0105

PRE­LIM­I­NARY AGEN­DA

• Mon­day, 24.3.2025 Flights Helsin­ki-Hong Kong
• Tues­day, 25.3.2025 Hong Kong: Invest­ment, Hos­pi­tal Vis­it #1, Net­work­ing

09:00–11:00 Invest in, pre­sen­ta­tion on invest­ment and health sec­tors in Hong Kong, net­work­ing

12:00–13:30 Lunch

14:00–17:00 Vis­it to Gle­nea­gles Hos­pi­tal; intro­duc­tion to the Chi­nese hos­pi­tal envi­ron­ment and meet­ings with IT and pro­cure­ment direc­tors

18:00–20:00 Din­ner and net­work­ing event at the Finnish Con­sul General’s res­i­dence

• Wednes­day, 26.3.2025 Hong Kong: Hos­pi­tal Vis­it #2, match­mak­ing

09:00–11:00 Vis­it to HKSK Sana­to­ri­um Hos­pi­tal; dis­cus­sions with lead­ing physi­cians, IT and pro­cure­ment direc­tors; com­pa­ny pre­sen­ta­tions

12:00–13:30 Lunch with HKSK Sana­to­ri­um man­age­ment, Busi­ness Fin­land, and Finn­Cham rep­re­sen­ta­tives

14:00–17:00 Match­mak­ing event at Hong Kong Sci­ence Park orga­nized by the Hong Kong Med­ical Devices Asso­ci­a­tion and local health-sec­tor com­pa­nies, pre­sen­ta­tion of invest­ment oppor­tu­ni­ties

18:00–20:00 Din­ner with rep­re­sen­ta­tives from the Hong Kong Med­ical Devices Asso­ci­a­tion, Sci­ence Park, and Busi­ness Finland/FinnCham

• Thurs­day, 27.3.2025 Hangzhou: Gov­ern­ment, match­mak­ing, and net­work­ing

08:00–10:15 Flight from Hong Kong to Hangzhou

12:00–14:00 Lunch with Hangzhou city offi­cials and health lead­ers, pre­sen­ta­tion on Hangzhou and Main­land Chi­na’s health mar­ket

14:00–17:00 Match­mak­ing event with Rad­i­cal Health Chi­na guests in Hangzhou

18:00–20:00 Din­ner with Hangzhou Med­ical Device Asso­ci­a­tion lead­ers

• Fri­day, 28.3.2025 Hangzhou: Hos­pi­tals, uni­ver­si­ty, net­work­ing

09:00–11:00 Vis­it to Hangzhou’s First People’s Hos­pi­tal; meet­ings with doc­tors and health staff, IT and pro­cure­ment direc­tors

11:00–13:00 Vis­it to Hangzhou Children’s Hos­pi­tal; lunch with hos­pi­tal man­age­ment and IT/procurement direc­tors

14:00–16:00 Vis­it to Zhe­jiang University’s Health Fac­ul­ty. In-depth pre­sen­ta­tion on China’s health mar­ket and detailed tips for com­pa­nies on local prod­uct deploy­ment

17:00–20:00 Net­work­ing event and din­ner with local health play­ers and com­pa­nies

• Sat­ur­day, 29.3.2025 Return flight to Fin­land

10:00 Return flight to Fin­land (Arrival in Helsin­ki at 15:00 Finnish time)

* Busi­nes­sOulu has the right to intro­duce changes to the pro­gram’s con­tent.

COST

Par­tic­i­pa­tion in this del­e­ga­tion vis­it is free to Oulu-based Health and Life Sci­ence com­pa­nies. Each par­tic­i­pat­ing com­pa­ny cov­ers the cost of flights and stay in Chi­na (e.g., accom­mo­da­tion, trans­porta­tion). Regard­ing projects advanc­ing after the del­e­ga­tion vis­it, BusinessOulu’s part­ner, Min­gle Advi­sors, can sup­port com­pa­nies with fur­ther steps. Costs will be estab­lished depend­ing on the company’s spe­cif­ic sit­u­a­tion and needs.

Seize the oppor­tu­ni­ty to expand your busi­ness to the Chi­nese health mar­ket. Have your product/service’s via­bil­i­ty assessed, find new busi­ness leads, and devel­op your mar­ket entry strat­e­gy with the sup­port of experts.

If you have ques­tions, feel free to con­tact us, and we will glad­ly assist you.

About Min­gle Advi­sors

Min­gle Advi­sors is the offi­cial Chi­na rep­re­sen­ta­tive of Busi­nes­sOulu’s Chi­na inter­na­tion­al­iza­tion ser­vices and has coop­er­at­ed with Busi­nes­sOulu since 2017. Min­gle’s Sino-Finnish team has sol­id expe­ri­ence in the Chi­nese mar­ket and a vast net­work, espe­cial­ly in Hangzhou, includ­ing organ­is­ing busi­ness del­e­ga­tion vis­its.

Con­tact per­sons

Hei­di Tikan­mä­ki

Key Account Direc­tor, Health and Life Sci­ence, Busi­nes­sOulu

heidi.tikanmaki@businessoulu.com

Joan­na Sep­pä­nen (prac­ti­cal­i­ties)

Coor­di­na­tor, Health and Life Sci­ence, Busi­nes­sOulu

joanna.seppanen@businessoulu.com